Alexa Norlin of Normal® Ice Cream
Updated: Mar 11
Who are you and what do you do?
My name is Alexa Norlin, I am the owner and creator/founder of Normal® Ice Cream.
Why do you do what you do?
Because I LOVE ICE CREAM—even though I may be severely lactose intolerant. :) I spent my post university years floating to and from restaurant kitchens, and though I truly loved it, I was ready to work for myself. I like a good challenge and am down for the hustle.
What are your passions in life?
Travel—but who doesn’t say that? My dog, Ira. We’ve had him for nearly 5 years now and he’s the best son my partner Kevin and I could have dreamed of. Food, in its entirety—both the high, and the lowest of brows. Anything blue flavor (not joking), blue raspberry candy is my favorite food of all time, forever. But I also enjoy my Michelin restaurants.
Favorite places to travel
JAPAN. I love literally everything about the culture. I have always half joked about taking Normal® to Japan one day, but really not joking. I have started Japanese language lessons…if I am going to make it there, I might as well start now!
What's coming up for you next? Me, or Normal®? Sadly, not entirely sure there is much of a difference at this point! ME: work-life balance. NORMAL®: growth! Hoping to launch in local grocery/retail this year as well as e-commerce. Yes. We want to ship your ice cream TO you, no matter where you are.
Photos by Brent Courtney